From announcements to stories
For as long as I have been on staff at Sugar Creek there has been a love/hate relationship with part of my job. That part being…. creating video announcements. Sometimes we have made it fun and been real creative and other times it has been reduced to a series of slides with a voice over and a soundtrack. We have always wondered how effective announcements really are and to be honest I always dread when our pastor says take a look at these video announcements. Well recently there have been people that have left our church to attend a church that is “doing something.” We realized this was a problem because we are doing a ton and doing a bad job at informing the church of what we are actually doing. All that being said we decided to replace the two minutes worth of video announcements with stories. As of right now the plan is to tell life-change stories every other week and in conjunction with that every other week we will either promote or recap an event through stories as well. I’m really excited about this new direction and look forward to posting some of the stories on this blog.
- Telling a life-change story in under 2 minutes
- Telling stories no one else will tell
- The role of the artist as disciple-maker
- 7 ways to bring camp home
- Your website is a story







